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More than half, or 53 percent, of single people have created a dating profile, according to Match's recent Singles in America study, which polled over 5,000 single men and women in December.
Today, 40 percent of singles have dated someone they met online, while only 25 percent met a first date through a friend.
App analytics company Applause recently completed a study of 97 dating apps to see which ones were meeting user expectations.
To qualify, an app had to have more than 2,000 reviews across the App Store and the Google Play store.
In fact, when compared to other consumer products, like cars, computers and credit cards, online dating services received the lowest satisfaction scores Consumer Reports had ever seen, Gilman said.
Applause found that, in general, the most popular US dating apps trailed other apps in quality by 23 points (out of 100).
That's a big difference, and perhaps indicates that people take out their dating woes on the apps they use.
Overall, respondents preferred free sites like Ok Cupid, Tinder and Grindr over paid sites like Match and e Harmony, in part because of the value.
The now infamous infidelity dating site Ashley Madison, which was one of the most expensive, was also the lowest-scoring online dating service, with a score of 37.